Partner Spotlight: Coffective

MIBFN, WIC, and the Michigan Department of Health and Human Services have all selected Coffective as our strategic partner on maternity care practice improvement. Coffective’s 3 goals are:

1. Prepare mothers prenatally to receive evidence-based care in the hospital using consistent messaging

2. Help hospitals implement evidence-based practices and pull consistent messaging through the hospital experience

3. Increase utilization of community breastfeeding support services, particularly WIC, early in pregnancy and after discharge by increasing awareness of those services

Click here to learn more about Coffective